Seductive logos and construction of reality. A semiotic reading on the volume: Symbolic communication and seduction, author Sandu Frunza, Tritonic Publishing 2014 | Antonio SANDU
Abstract: Referring to the book „Symbolic communication and seduction”, published at Tritonic Publishing House by Professor Sandu Frunza (Frunza, 2014), we observe that he has placed communication, and the symbolic function in general, in the center of the process of social construction of reality. In our opinion, the author’s main concern is to demonstrate the logocentrism of postmodern society. Although the term logos is not currently explicit in the volume „Symbolic communication and seduction” (Frunza, 2014), reading it allowed me a logocentric semiotic on communicative construction of reality.
Keywords: Logocentrism, seductive logos, imperious logos, communicative construction of reality.
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